Most presentation materials for Emblaze conferences, including our frontline, leadership, and executive level events, are available for download approximately a week following the event.
General Sessions: | ||
Why Sales Leaders Remain Bullish Despite Market Turbulence: New Research - Dave Elkington | Details | Download |
We’re facing turbulent economic conditions. A lot of companies saw their valuations tumble early this year as analysts called for a greater emphasis on profitable growth. |
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Sales is Impossible - Mark Kosoglow | Details | Download |
Yes, Mark Kosoglow, Outreach's Vice President of Sales, is saying this at a gathering of Inside Sales professionals. It is based on more than his own experiences. It is an idea born of conversations he has daily with sales leaders all over the world. The pressure to grow sales is suffocating. The expectations of boards, shareholders, and executives have become unrealistic due to the revenue growth of outliers like Apple, Facebook, and Amazon. Mark will show you why what we are asking sales people to do is impossible, and the tangible ways to empower your sales team past those challenges. |
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Crushing The Competition: Increase Business Performance with Modern Selling Tools - Dustin Grosse | Details | Download |
Having a better product or technology than your competitors isn’t enough. With an increasingly competitive market you need the right tools - and a platform - to set you apart from the pack in this age of digital selling. |
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Prescriptive Sales – The Who, What, When, and Why of Sales - Nick Hedges | Details | Download |
The two greatest challenges in sales leadership are first knowing what the perfect sales process looks like at your organization, and second, ensuring that your sales team actually follows that process. Prescriptive Sales involves achieving both these goals simultaneously. In this presentation with Nick Hedges, CEO and President of Velocify, we’ll look at what the perfect sales process at your organization might look like and how to think about getting everyone on your team to follow that process. |
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Quick Fixes for Frontline Failures - Lauren Bailey | Details | Download |
2015 Sales and Leadership Training Provider of the Year shares their secrets to getting large spikes in performance, and five fixes you can implement yourself. |
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How to Optimize Your One-on-One Sales Meetings For Success! - Jim Eberlin | Details | Download |
Transform your One on One meetings with your sales reps to productive goal and activity setting that turns your B-players into A-players. In this session with Jim Eberlin, TopOPPS CEO, you'll hear real stories of successes and failures in coaching and motivating sales reps to achieve quota. You'll also learn the metrics that track sales performance and and the underlying story to make coaching easier. |
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Drive Consensus Or Die: How Buying-Group Disagreement Kills Your Close Rate, and 5 Steps To Fix It - Matt Behrend | Details | Download |
CEB, MHI Global, Sirius Decisions and more have all preached that buying group behaviors have drastically changed - but have you changed with it and seen the results in your close rate? In this talk, you'll quickly understand how group buying behavior is killing your close rate, AND you'll take home the 5 critical steps to drive buying groups to agreement. Its a clear-cut methodology that you can implement tomorrow, and your buyers (and sales teams) will love you for it. |
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The Lost Art - Tom Snyder | Details | Download |
As has been well documented, the past two decades have seen explosive growth in the size and responsibilities of Inside Sales functions. This growth has been made possible because technologies like predictive dialers, CRM, screen-share apps, etc. have eliminated much of the need for face-to-face selling. Today, inside sellers typically employ a technology stack as their primary tool set. As technology options have expanded, less and less attention has been paid to the skill of professional persuasion. Technology may have made sales a far more efficient process, but sellers still need to solicit, understand and address buyer interaction. |
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Unlock a Competitive Advantage with Social Selling - Alex Wolin | Details | Download |
As the Sales and Marketing professions evolve, more teams are recognizing the importance of social selling. Where are we in this evolution and what trends have emerged? What practices should you be adopting today to stay ahead of the competition? Discover how your peers are embracing social selling and driving results, and how you can seize this opportunity to gain an edge. |
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3 Winning Practices in 30 Minutes: Coaching Hacks to Build a High Velocity Sales Team - Suresh Balasubramanian | Details | Download |
Across the board, inside sales reps say they want more coaching from leadership. However, faced with other pressures, leaders often put coaching on the back burner with costly ramifications. In addition to lower rep performance, lack of and poor coaching can result in job dissatisfaction, turnover, and a slower sales cycle. |
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Investment in Top of the Funnel Sales - Kyle Porter | Details | Download |
For years, managers have had their opinions on what works best for sales phone calls, emails, and social touches. In this engaging session with Kyle Porter, CEO and Founder of SalesLoft, hear references to the most legitimate data, so that you may see what actually works...with no hypothesis. |
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Coach by the Numbers: Using Call Outcomes to Drive Efficient and Effective Improvement - Chris Beall | Details | Download |
We all want to coach more, and more effectively. But how can we efficiently focus on having the most effective coaching conversations with those reps who need the most help? And how can we measure improvement immediately and reliably without waiting for whole sales cycles to play out? |
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Host: Advancement for Women in 2016 Panel Discussion - Lori Richardson | Details | Download |
As leaders you may struggle with finding, developing, and promoting great sales reps and sales managers. Join us for this panel session where we'll talk about strategies for more women in these roles and what actual ROI can be to support this effort. What are innovative companies doing to build a stronger bench? |
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Breakout Sessions: | ||
Power to the People: Putting the Right Data in the Rep’s Hands - Blake Ballard | Details | Download |
All sales organizations have data, but how many are utilizing that data to target high-value prospects, stay organized, and close more deals? Join Blake Ballard, VP of Global Account Development at Domo, to learn how to not only find the processes and metrics that work best for you, but how to put actionable insights in the hands of your most valuable asset: each and every sales rep. |
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Pitch Perfect: the Inside story - Amit Bendov | Details | Download |
Do you know what top Inside Sales people say on calls that average people don’t? Which words and phrases lead to higher close rates? And what are the conversation patterns that can separate a serious prospect from a tire kicker? |
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Kick Butt Hiring Practices - Trish Bertuzzi | Details | Download |
In this session, long-time Inside Sales veteran and expert, Trish Bertuzzi will share 3 "a-ha" moments from her newly released book The Sales Development Playbook. How to figure out the right strategy, how SDR micro promotions will change your life, and how to think about technology investments. Attendees will walk away with tips they can implement as they grow and improve their Sales Development team! |
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SMB Sales Leader Huddle - Nancy Bleeke | Details | Download |
What problem, opportunity, or challenge are you struggling with? In this session, Nancy Bleeke, President of Sales Pro Insider, Inc., will lead the group through a powerfully efficient peer-coaching process that identifies actionable ideas you can put to immediate use. |
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"The Web Reps took food from my babies mouth!!!" …and other tall tales from the OUTSIDE to INSIDE sales transition - Dave Brown | Details | Download |
Join David Brown, North American VP Sales and Derek Few VP Major Accounts Field Sales as they review real life challenges and success stories moving to an Inside Sales approach without losing your top performers. |
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Inside Sales Classification: What Inside Sales Leaders Need to Know About Exempt vs. Non-Exempt - Dave Chwalik | Details | Download |
Confusion reigns over how to classify Inside Sales representatives. The issue centers on interpreting the Fair Labor Standards Act (FSLA) coupled with varying state labor laws. Misclassification can lead to multi-million dollar lawsuits. |
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The Future of Inside Sales - Thomas Dekle | Details | Download |
In this engaging session, Tom Dekle, CMO for Digital Sales, IBM Inside Sales, North America, will discuss the steps his organization is taking to address the major shifts that are happening in their industry today - to what clients are buying, who is buying, and how they want to buy. These market changes require us to rethink everything from hiring strategies to physical sales environment, education and training, and tools and techniques. Tom will speak to IBM's vision for the ongoing evolution of the inside seller. |
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Managing Inside Sales Complexity - Guy De La Cruz | Details | Download |
In this session, you will learn how to streamline activity through automation, increase sales productivity, and improve strategy implementation. |
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Creating Change: What's It Going to Take for My Sales Teams to Start Selling? - Josiane Feigon | Details | Download |
Today's Inside Sales landscape is set up with the shiniest tools, technology, systems, and talent. But something is broken when 58% of sales reps are struggling to meet quota, and 25% of their sales time is spent on unproductive prospects. Why won't your reps just pick up the phone? What does it take to create change on the sales floor? |
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"The Web Reps took food from my babies mouth!!!" …and other tall tales from the OUTSIDE to INSIDE sales transition - Derek Few | Details | Download |
Join David Brown, North American VP Sales and Derek Few VP Major Accounts Field Sales as they review real life challenges and success stories moving to an Inside Sales approach without losing your top performers. |
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Inside Sales Achieving Better Business Outcomes with Predictive Analytics - Jim Frazee | Details | Download |
High-performance Inside Sales teams are doubling conversions while calling half the number of leads. Learn how in this informative session with real-life examples by DxContinuum VP of Sales Jim Frazee. Jim has served in Inside Sales leadership roles and brings first-hand experience with leading success for Inside Sales teams. |
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Account-Based Sales Development - an interactive workshop solving the mystery - Anders Fredriksson | Details | Download |
Sales Development “Crimes” are committed every day. Each of us receives lots of sales development emails, calls, and social media messages every month. In this session, Steve Richard, Marcus Sandberg, and Anders Fredriksson will play a variation of the board game “Clue” where YOU will analyze those attempts to figure out what is the worst and best way to get in contact with people at your company and make sure we all don't commit the same crimes. |
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Managing Inside Sales Complexity - David Hood | Details | Download |
In this session, you will learn how to streamline activity through automation, increase sales productivity, and improve strategy implementation. |
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The Metrics that Matter Most - John Healy | Details | Download |
Still measuring dials? While most Inside Sales leaders have established metrics for their teams, they often measure the same things that have always been measured in the past. As sales roles and models have evolved, leaders should adapt by measuring the metrics that matter most. Join long-time Inside Sales practitioners and consultants, Steve Sharr and John Healy of Factor 8, as they lead an open-forum discussion on metrics and measurements. The audience will play a key role in this discussion as they offer up their own metrics while sharing some new ideas around this somewhat controversial topic. |
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How to Pick the Right People, For the Right Positions, To Grow Revenue - Will Jameson | Details | Download |
Hiring has been named one of the top challenges Inside Sales leaders are facing today. In this important session, you'll learn: |
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How to Build a Winning Account-Based Prospecting Strategy in 60 Days - | Details | Download |
Building a dedicated outbound BDR team was a game-changer for DataFox, where Bastiaan Janmaat is CEO. People talk about the success of ABP in the Enterprise, but this shows how effective it can be in SMB/MM as well… and you can get your ABP strategy off the ground in no time with these steps: |
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10 Steps to Guided Selling - Ken Jisser | Details | Download |
Learn the 10 steps you can take to double pipeline generation without investing in any additional tools or data. Ken Jisser, Co-founder of ReplyStream, will describe the core disciplines that allow organizations to better understand who to target, why, when and how. This session is for executives, managers and individual contributors who are not satisfied with current levels of performance and productivity, or who are looking for an edge in highly competitive markets. |
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From "Bottom Line Margin Efficiency” to “Top Line Revenue Impact”…How Software Giants are Transforming the Value of Inside Sales - Tim Killenberg | Details | Download |
As industry icons like Microsoft, HP and IBM significantly expand Inside Sales investments, the objective is not "more savings"...it's "more revenue". In an increasingly Cloud-centric market with huge growth expectations in untapped SMB markets, Inside Sales is the tip of the arrow for immediate and long term revenue growth. Get "why" and "how" details on what software leaders are doing now, plus key learnings you can apply in 2016, from Tim Killenberg, Senior Vice President of Sales and Marketing at N3. |
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Mental Toughness - Bruce Lewolt | Details | Download |
The one thing that is consistent in top sales performers across all industries is that they are mentally tough. They purposefully execute strategies to keep themselves focused, productive and motivated. They know how to brush off the negative effects of a bad call and put their brain back into a peak performance zone at the start of the next call. They learn to focus their attention on the things they can control and to never waste energy by complaining about the things they can’t. Research from sport psychology and sales training proves that every one of these mental toughness skills can be mastered by anyone which means every one of your salespeople can dramatically improve their sales performance. |
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The Current Effectiveness of Inside Sales - Erroin A. Martin | Details | Download |
For our 2015 Sales Effectiveness Study, Conversica used a secret shopper to reach out to more than 300 companies across nine different industries and tracked their inbound lead responses for 30 days. They then graded them on what's known as the 4 P's of lead management: |
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Host: Recruiting and Hiring Executive Panel Discussion - Dionne Mejer | Details | Download |
Current AA-ISP Research indicates that finding and onboarding professional sales talent is one of the most pressing challenges facing Inside Sales leaders. This panel, hosted by Dionne Mischler, will offer some fresh tips, best practices and new ideas you can implement in your own hiring strategy. Attendees will be able to ask questions and share their own ideas around this important topic. |
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Guided Selling: Answer Your Sales Team’s Questions with Data-Driven Guidance - Kevin O'Nell | Details | Download |
Today’s salespeople have a plethora of tools, channels, and content available at their fingertips, enabling their productivity and success. But without guidance, all of this information can overwhelm sales professionals, leaving them to wonder about the best actions to take throughout the sales process. |
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AA-ISP Training & Development Programs for Leaders - Bob Perkins | Details | Download |
Current AA-ISP Research indicates that training & development is a top challenge and priority for both frontline reps and leaders. Our profession’s explosive growth has resulted in open leadership req’s at all levels… from 1st-line managers, to VP's and above! In addition, companies are failing to give today’s leaders the development they want and need in order to help them advance in their careers. In this session, AA-ISP Founder & Chairman, Bob Perkins will discuss these challenges while providing some tangible solutions that leaders can take advantage of immediately. |
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Hiring The Best For Your Sales Expedition - Mike Pierce - "Antarctic Mike" | Details | Download |
Antarctic Mike's program, "Hiring The Best For Your Sales Expedition", will focus on a number of aspects of making your hiring process more effective. Mike will address everything from designing ads that are more effective to how to define the job in a compelling way that attracts better people to the selection process. Mike's program will be based on a few stories from Antarctic history, where making the right selection was critically important. |
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Account-Based Sales Development - an interactive workshop solving the mystery - Steve Richard | Details | Download |
Sales Development “Crimes” are committed every day. Each of us receives lots of sales development emails, calls, and social media messages every month. In this session, Steve Richard, Marcus Sandberg, and Anders Fredriksson will play a variation of the board game “Clue” where YOU will analyze those attempts to figure out what is the worst and best way to get in contact with people at your company and make sure we all don't commit the same crimes. |
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Is Sales Prep Killing Your Pipeline? Empower Your Reps With More Insight on Their Customers - Jason Robinson | Details | Download |
Today’s reps spend an average of 19 minutes researching and use 7 tools preparing for a single sales call. Multiply this across your sales team and that’s costing you millions and losing you deals. |
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Sales Effectiveness Trends Update - Dr. Rich Rocco | Details | Download |
Dr. Rich Rocco of the DePaul University Center for Sales Leadership, a nationally recognized expert in the field of sales effectiveness, will present his latest research findings on the topics of sales effectiveness and sales acceleration technology. |
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Account-Based Sales Development - an interactive workshop solving the mystery - Marcus Sandberg | Details | Download |
Sales Development “Crimes” are committed every day. Each of us receives lots of sales development emails, calls, and social media messages every month. In this session, Steve Richard, Marcus Sandberg, and Anders Fredriksson will play a variation of the board game “Clue” where YOU will analyze those attempts to figure out what is the worst and best way to get in contact with people at your company and make sure we all don't commit the same crimes. |
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The Fundamental Flaw of Most Sales Teams - and How to Fix It - Jamie Schneiderman | Details | Download |
The best tools are critical, but they are not enough. All the tools in the world won’t really change the fact that most people on your team will never perform like your top performers. |
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From Cold Call to Close - A detailed look inside the mechanics of a sales department - Henry Schuck | Details | Download |
In this session, Henry Schuck, CEO and Co-Founder of DiscoverOrg, will take a detailed look at the process from cold call to closed opportunity within a team that generated over $24M in NEW ACV Sales in 2015. |
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The Metrics that Matter Most - Steve Sharr | Details | Download |
Still measuring dials? While most Inside Sales leaders have established metrics for their teams, they often measure the same things that have always been measured in the past. As sales roles and models have evolved, leaders should adapt by measuring the metrics that matter most. Join long-time Inside Sales practitioners and consultants, Steve Sharr and John Healy of Factor 8, as they lead an open-forum discussion on metrics and measurements. The audience will play a key role in this discussion as they offer up their own metrics while sharing some new ideas around this somewhat controversial topic. |
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Becoming a 3-D Sales Leader - Erik Therwanger | Details | Download |
From his dynamic book, 3-D Sales, Erik Therwanger will share the sales strategies and techniques he has personally applied as top producer, executive sales leader, and a sales trainer to thousands of sales professionals. |
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HOST: Leading an SMB Inside Sales Organization Panel Discussion - Erik Therwanger | Details | Download |
Smaller or mid-size teams that are new, starting up, or preparing to grow, are all looking for ways to improve while meeting new challenges each and every day. Join host, Erik Therwanger, as he leads a panel discussion around challenges and solutions for smaller size teams. Areas such as finding talent, must have tools, training, career growth, and others will be addressed. The audience will have an opportunity to ask questions while sharing their own best practices. |
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Creating Change: What's It Going to Take for My Sales Teams to Start Selling? - Julie Thomas | Details | Download |
Today's Inside Sales landscape is set up with the shiniest tools, technology, systems, and talent. But something is broken when 58% of sales reps are struggling to meet quota, and 25% of their sales time is spent on unproductive prospects. Why won't your reps just pick up the phone? What does it take to create change on the sales floor? |
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How to Avoid SDR Burnout & Keep Your Team Motivated - Peter J. Weyman | Details | Download |
Every SDR knows the feeling. The end of the month is quickly approaching and they haven't come close to hitting their quota. This is when frustration and burnout start to kick in as the monotony of the day-to-day grind drags on. Join Peter Weyman, Chief Revenue Officer at ZoomInfo, to learn how to avoid SDR burnout and accelerate your revenue growth by: |