When your buyer's decision-making process involves multiple stakeholders, there’s bound to be tension. In these situations, you may be tempted to avoid tension. But tension can be a positive force during negotiations and a powerful tool for driving negotiations forward. And it’s essential for maximizing your profitability.

Watch this Training Tuesday replay with Scott Weinhold, Senior Consultant and Facilitator at Corporate Visions, to learn how to use the natural tension of negotiations as a force for good.

You'll learn how to:

• Identify and manage two different kinds of tension at play during negotiations
• Find the balance between protecting your self-interest and building the relationship
• Use tension to move the conversation toward a creative breakthrough