Overview

Sales Engagement Strategies: From Targeting to Enabling Personalized Outreach at Scale

Gone are the days where a simple mail merge or email blast would be enough to engage your buyers. Sales and marketing technologies have evolved over the last decade giving sales reps the ability to find high-propensity prospects and engage them with hyper-personalized buyer engagement across the entire customer journey. The key is knowing what engagement strategy to use for each stage of the buyer’s journey so you can put the human touch back into the B2B customer experience.
 
Join this expert chat led by Tim Harris of DialSource with special guests from Everstring, Sendoso, and Drift, as they share the best sales engagement strategies to use at every stage of the buyer's journey.
 
Sign up for this webinar to learn:
  • How to use intent data to target high-value accounts
  • When and how to use direct mail in sales to move people forward
  • The best way to humanize SDR engagement that leads to more booked meetings
  • Tips to power up your CRM with engagement data to enable your reps

Speaker:

Tim Harris, DialSource

Joe Venuti, Sendoso

Armen Zildjian, Drift

Matt Amundson, EverString

ADDITIONAL RESOURCE AVAILABLE: Sales Engagement Playbook

Categories

Digital selling techniques , Leadership and coaching , Prospecting and pipeline creation

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