Overview
Ever feel like you’re selling in the dark and struggle to discover or engage all the relevant stakeholders? Or how about when your enthusiastic champion butchers the pitch internally? Does misalignment in stakeholder priorities ever bomb your deals? Have you ever had that unknown stakeholder nuke your deal at the last minute? B2B sales is all about the buying group. Make their experience easier and you'll close more deals...faster.
Buyer enablement is the practice of empowering your internal champion to close the deal when you’re not in the room. Come and learn how to discover, engage, personalize and coach your buying group more effectively. The more you focus on and coach the buyers, the faster your deals get done.
Speaker:
ADDITIONAL RESOURCE AVAILABLE:
The Buyer Enablement Guide - A Modern Approach to B2B Selling