Virtual presentations have become the standard for selling, but how much do you remember from the last one you saw?

Our studies show that people will forget, on average, 90 percent of the content they watch. Most virtual presentations are forgettable and don’t motivate your buyer to act.

What can you do to get your prospects more engaged?

Surprisingly, movement is a big part of the answer.

New research from Dr. Carmen Simon, cognitive neuroscientist and Chief Science Officer at Corporate Visions and Emblaze (formerly B2B DecisionLabs), shows the optimal combination of presentation techniques that will serve your sellers and buyers best.

In this report, you’ll learn what happens in your buyer’s brain when they:

  • Watch PowerPoint vs. whiteboard sales presentations.
  • Passively watch a PowerPoint presentation vs. taking notes.
  • Passively watch a whiteboard presentation vs. adding interaction.


Digital selling techniques


Return to idea lab Submit a video or article Ask your peers for advice