M.I.N.D. = Measure, Improve, Notice, Develop Inside Sales representatives spend much of their time pursuing prospects using phone or the internet, rather than traveling to meet them face-to-face. However, few organizations invest in body language training for their Inside Sales team because they consider non-verbal communication to be a “face-to-face experience.” In this whitepaper, we discuss the art and science of how sales representatives can, even over the phone, use body language to influence and persuade prospects during conversations to improve your company’s bottom line.