Questions "gather" information and Objections "disclose" information, and asking effective questions as a sales professional that reveal a prospect's objections is still a skill that is often underdeveloped. Most sales people just want to demonstrate to the prospect how much they know about their product or service, but the prospect want's to know why they should listen to the salesperson and what problem they are going to solve. In this white paper, you will learn the value of asking effective questions and examples of the types of questions to ask.