This is a summary of the findings and key recommendation from the "Outlook on 2011" survey conducted by Heinz Marketing and OnTarget Consulting & Research. The survey focused on many of the challenges companies are facing in attracting, winning and keeping customers. Nearly 100 business leaders and marketing executives reported on how well they believed their company or organization performed in 2010 as well as their outlook for 2011. Over 80 percent of respondents participating in the survey were the owners or executive/senior leaders of their organizations.