Overview
Aligning sales and customer success is paramount to every revenue team’s success. Messaging, processes, and metrics need to run seamlessly from the top of the funnel through customer expansion to efficiently grow revenue. However, there are two key differences between the teams that need to be addressed and can be solved with technology:
1. Product usage data is needed to truly understand customer health and expansion opportunities
2. Customer success personas are not wired like salespeople and often struggle to tee up cross-selling/expansion opportunities Join us to hear new use cases on how sales and CS can use their CRM and product usage data to automate the identification and booking of revenue-based meetings to grow revenue more efficiently.