January 15th, 2016

11:30am - 1:30pm PST/PDT

Illumina, 5200 Illumina Way San Diego, CA 92122 (View Map)

Join us for a lunch and learn discussion with the Illumina team and leading San Diego inside sales experts. Our panel of experts will discuss how best to create and incentivize a productive relationship between inside and field sales. What is the best way to foster a smooth handoff of the prospect? What’s the ideal handoff timing? What is a sales qualified lead? What sorts of metrics should be used? What types of team models work best (pairing, regional, pooled, etc.)? What tools do you use to help with collaboration? Confirmed Panelists: Eric Deneroff, Associate Director, Inside Sales, Illumina Scott Evans, Director, Inside Sales at ServiceNow Steven Fife, Manager, Lead Development and Inside Sales, Teradata Todd Defrancesco, Account Executive, Roambi Moderator: W. Alex Turner Director of Sales Development, Wrike (former Philly AA-ISP Chapter Chair)