Leadership Local

Leadership Local (Denver): Leave Outdated Qualification Approaches Behind and Embrace Modern Discovery

February 19th, 2025

1:00pm - 6:00pm MST/MDT

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Join an exclusive gathering of revenue growth leaders in Denver to explore breakthrough research on the modern, pre-convinced buyer, and how your discovery methods need to adapt.

February 19, 2025 | 1:00pm-6:00pm ET | Denver

Throughout 2025, Emblaze is bringing together elite revenue leaders in major cities across the United States. Each Leadership Local gathering offers an intimate, peer-led environment with limited seating, where leaders tackle strategic challenges through the lens of breakthrough research.

From behavioral science findings to proven revenue strategy, each city's session features distinct research and focused discussions designed to help revenue leaders drive better performance. These exclusive gatherings combine peer exchange, evidence-based insights, and practical application.

About This Event

New research shows that common qualification approaches don’t motivate buyers or drive business. Find out what does.

This invitation-only session brings together a select group of elite revenue leaders to examine new research that's challenging decades-old sales discovery practices. You'll engage in strategic discussions with fellow executives and emerge with evidence-based approaches that transform how your teams connect with self-directed buyers.

Featured Research & Discussion

  • The Self-Directed Buyer: Why conventional discovery approaches fall short
  • Problem Statement Alignment: How this one concept can unlock 3x better outcomes
  • Problem-Minded Discovery: Replaces traditional solution-minded discovery
  • De-Escalate Commitment: The new must-have skill in a pre-convinced buyer world

What Makes This Different

  • Exclusive Executive Environment: Intimate gathering of senior revenue leaders
  • Research-Backed Findings: Engage with groundbreaking behavioral research from Emblaze and Florida State University Sales Institute
  • Peer-to-Peer Exchange: Share challenges and solutions with fellow revenue executives
  • Practical Applications: Convert research findings into revenue-driving strategies

Format

This highly interactive session includes:

  • Fresh, original research presentation with Tim Riesterer, Chief Research Officer, Emblaze
  • Executive peer-to-peer roundtable discussions
  • Strategic application exercises and tools
  • Networking reception

Who Should Attend

  • Chief Revenue Officers
  • Chief Sales Officers
  • VP Sales
  • VP Revenue Operations
  • VP Sales Enablement
  • Senior Revenue Leaders

Schedule

1:00 PM - Executive Introductions and Challenge Exchange

2:00 PM - Research Presentation: Modern Discovery Meets Modern Buying Journeys

2:30 PM - Strategic Discussion Break

3:00 PM - Leadership Discussion: Implementing New Discovery Approaches

3:30 PM - Workshop: Applying Research to Your Organization

4:15 PM - Action Planning and Implementation

5:00 PM - Executive Networking Reception

Ready to participate? Register now and an Emblaze representative will reach out to confirm details.

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