Buy a new pack of your favorite pens and a new notebook. Make sure it’s thick, because you’ll be so inspired you’re going to want to take notes in every session.
Schaumburg, IL, April 2-4, 2024
At DigitalNow, you’ll spend three days in research keynotes, Idea Exchange panels, case studies, and hands-on workshops where you can discuss topics of high interest to you with your fellow leaders. On Day 2 of the event, sessions are organized into 8 different tracks, which you can hopscotch across to your heart’s content. (This is why it pays to bring your whole team, so that you can spread out and maximize your learning.)
After Happy Hour each day, you’ll have your evenings free to enjoy dinner and entertainment of your choice, and network with fellow attendees.
Be part of why people remember DigitalNow 2024
Volunteer to speak on a panel or present your team’s case study at DigitalNow Revenue Summit 2024.
Agenda
Sessions are being added to the agenda real time, check back often.DigitalNow 2024 Keynotes
On the main stage, hear the latest thought leadership on digital-first buying and selling, catch the world debut of neuroscience and behavioral research for B2B commercial teams, and see revenue growth leaders from Emblaze member companies across industries present digital transformation case studies of all scope and sizes.
Speakers, research topics, and case study companies to be announced soon!
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Nicci Nesmith Hammerel
GM Research, Advisory, and Community
Emblaze
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Tim Riesterer
Chief Strategy Officer
Corporate Visions
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Hands-on workshops
On Tuesday morning, our event kicks off with workshops designed to put science-backed sales skills directly into practice. Learn research-based sales techniques firsthand from Corporate Visions' expert sales coaches and consultants, practice and receive feedback on-the-spot, then take your learnings back to your team. Workshop topics will be released prior to the event.
Customer Event with Outreach
Outreach invites customers and all those interested to join them for a special educational and networking event Tuesday morning. A detailed agenda will be announced soon!
Customer Event with Gong.io
Gong.io invites customers and all those interested to join them for a special educational and networking event Tuesday morning. A detailed agenda will be announced soon!
DigitalNow 2024 Expo
Think of the Expo as the hub of DigitalNow Revenue Summit. Swing by the Expo as often as you can across the three days for an up-close look at the tools, technologies, and services that make digital-first buying and selling smoother and more streamlined. The Expo is also where breakfast, lunch, and happy hour will be served.
DigitalNow 2024 Expo
The Expo is the perfect place to network with fellow attendees during DigitalNow. Prior to and during the event, you'll be able to book 1:1 meetings with sponsors using the event app.
Each evening following our sessions join fellow attendees in the Expo for Happy Hour before heading to offsite dinners or networking events. Additional details to be announced.
8 tracks to light up your revenue growth
Each track is a thematic focus area, but you don't have to pick just one. As an attendee, you can move between tracks as much as you'd like in a "choose your own adventure" approach. The best way to glean as much as you can from the entire Summit? Bring multiple team members and spread yourselves out across the tracks, then compare notes later.
Drive digital transformation
- Prioritize digital technologies, strategies, and digital-first buyer experiences in all aspects of your growth strategy—starting with a fundamental shift in mindset and operations
- Leverage the power of digital technology to drive growth, innovation, and efficiency throughout your commercial organization
Optimize your tech stack and harness AI
- Align cross-functionally with digital technologies that break down silos and promote collaboration and data transparency
- Implement automation and AI to streamline processes, enhance customer service, and reduce operational costs
Engage digital buyers
- Understand buyer preferences, behaviors, and needs and tailor digital experiences to meet those requirements
- Offer buyers multiple ways to engage and interact with your organization and continuously optimize your channel mix
Capture and maximize buyer feedback
- Leverage buyer feedback for product positioning and coaching
- Use buyer feedback to improve customer acquisition and retention
Find and retain top talent in 2024
- Hear perspectives on how the talent market is shifting and get strategies to thrive
- Establish an inclusive culture
Train and enable sellers
- Build “just-in-time” situational fluency with enablement in the flow of work
- Uncover sales behaviors that cause you to win or lose deals
Lead and coach teams
- Develop the next generation of leaders with research delving into sellers’ coaching receptivity: manager, customer, or peers
- Use proven coaching concepts to increase performance in eight predictive areas that cause you to win or lose deals
Keep and grow customers
- Learn science-backed messaging frameworks for customer retention and expansion
- Get research-based strategies for enabling teams to engage executive decision makers
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Sheila W. Ryan
Facilitating Consultant
Corporate Visions
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Jim Druckrey
Leader, C-Suite Practice
Corporate Visions
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Reuben Advani
Executive Consultant, Elevate Value Practice
Corporate Visions
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Paul George
Facilitating Consultant
Corporate Visions
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Scott Weinhold
Facilitating Consultant
Corporate Visions
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Rohail Khan
Facilitating Consultant
Corporate Visions
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Joe Collins
Facilitating Consultant
Corporate Visions
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Happy Hour in the Expo
Emblaze research unwrapped
Each track kicks off with a research session. Here's a preview of just three studies-in-progress, with many more to come:
Your buyer’s brain on AI
If you’re like most companies, you’re probably so busy figuring out how to use AI to reach your buyer that you’re overlooking something critical: How is your buyer using AI to research you? New studies will dive into questions around the forgotten aspect of AI usage in the sales process.
The cringe effect
If you have a young person in your life, you’re probably familiar with the saying, “That’s so cringe.” While the way people use the word has evolved over the years, the sentiment is the same. You’ll see new research exploring what creates “cringe” during a sales call, what’s the impact on buyers, and how you can recover.
AI-created content vs. human-created content
Everyone is wondering, so how good are those AI-generated presentations? Good enough to win over my buyer? You’ll see how the B2B buyer’s brain responds to both as we roll out new research.
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Leff Bonney
Founder & Director / Research Director
FSU Sales Institute & Emblaze
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Dr. Carmen Simon
Chief Science Officer
Emblaze
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Case studies
Returning attendees of DigitalNow often talk about the benefit of hearing how other leaders and organizations tackled a problem. That's why you can count on seeing the achievements of Emblaze members through company case studies in every track. Each track will feature two case studies.
Should your company's recent transformation story (large or small) be one of them? Contact us to share your story.
Idea exchanges
Idea Exchanges are facilitated panel discussions featuring revenue growth leaders from across industries. Listen in as the panel shares their unique perspectives and hard-earned experiences on the critical commercial challenges and timely trends that Emblaze members are grappling with.
Partner showcases
When you know you need a new solution to enable better outcomes, along with a demo and your questions fully answered, there's no replacement for being able to talk with other leaders who are already using the tech you're considering. That's exactly the point of Partner Showcases. You'll get to meet the people behind the tools, technology, and services, and talk with fellow Emblaze members who use the solutions every day to make a difference in their bottom line. Partners and participating customer companies to be announced soon!
Personal challenge think tanks
Every revenue growth leader has their challenges. Imagine being able to sit at a table with your peers, all fellow Emblaze members, and discuss these challenges, giving and receiving feedback in a neutral, facilitated space, with the goal of generating new ideas outside of your four walls (yes, even virtual walls). If this sounds interesting, you'll love participating in a Personal Challenge Think Tank!
DigitalNow 2024 Expo - final chance!
Hit the Expo for breakfast before sessions start for the day. This is a fantastic time to take a meeting with a technology or service sponsor—but you may want to schedule it in advance, before the sponsor you've been eyeing has a full dance card.
Execution planning
The best way to leave an industry conference? Not just inspired and on-fire, but focused, with a clear plan of action. In the Execution Planning session, you'll have time to figure out your next steps. You'll be guided through taking your notes from DigitalNow and turning them into action.
Advisor forums
Ever wished you could "pick the brain" of an Emblaze Executive Advisor? Now's your chance! Choose your Advisor for their expertise, head to their assigned location, and join your peers in a lively round of Q&A. You and your fellow revenue growth leaders get to ask your burning commercial questions and the Emblaze Advisor answers from their deep well of expertise. Get ready to dive deep!
